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BINARIAS LABSAI ENGINEERING / SYSTEM INIT
INITIALIZING BUSINESS INTELLIGENCE LAYER000%

AI engineering with a business mindsetAIengineeringwithabusinessmindset

We design and build private and hybrid AI systems from scratch that plug into your company's real operation.WedesignandbuildprivateandhybridAIsystemsfromscratchthatplugintoyourcompany'srealoperation.

Systems your team can control, adjust, and grow. No black boxes, and no dependence on the big platforms' licenses.Systemsyourteamcancontrol,adjust,andgrow.Noblackboxes,andnodependenceonthebigplatforms'licenses.

[ AI AGENTS ][ AUTOMATION ][ PRIVATE AI ]
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A system that doesn't just answer: it operatesAsystemthatdoesn'tjustanswer:itoperates

It observes, analyzes, decides, executes, verifies, and closes, following through until done or escalating to a person.Itobserves,analyzes,decides,executes,verifies,andcloses,followingthroughuntildoneorescalatingtoaperson.

10Specialists on the team
20Projects delivered
10AI agents in production
1,000+Hours of design and engineering

Anyone can codeAnyonecancode

We audit and redesign the process before writing a line of code. Finance, operations, and sales are part of the design.Weauditandredesigntheprocessbeforewritingalineofcode.Finance,operations,andsalesarepartofthedesign.

Founders who come from running companies, not just writing codeFounderswhocomefromrunningcompanies,notjustwritingcode

Few design businessesFewdesignbusinesses

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Business processes turned into intelligent systemsBusinessprocessesturnedintointelligentsystems

Binarias Labs mark above its six-step work cycle: observe, analyze, decide, execute, verify, close
[ 01 ]

An AI engineering firm in Guadalajara. We design, build, and deploy systems that run inside your company.AnAIengineeringfirminGuadalajara.Wedesign,build,anddeploysystemsthatruninsideyourcompany.

[ 02 ]

We don't sell chatbots or licenses: we build software, data, agents, and integrations as one system your team controls.Wedon'tsellchatbotsorlicenses:webuildsoftware,data,agents,andintegrationsasonesystemyourteamcontrols.

03 — WHAT WE BUILD

Six capabilities. One system.Sixcapabilities.Onesystem.

Each project combines only the pieces your operation needs, all designed to work together.Eachprojectcombinesonlythepiecesyouroperationneeds,alldesignedtoworktogether.

Hybrid / private / auditable
01 · Agents

Agents and multi-agent systems

Specialized agents that look up information, use tools, and take actions, coordinated by an orchestrator and reviewed by verifier agents. They run 24/7.

WhatsApp lead qualification · supervisors
02 · Automation

Intelligent automation

Flows that understand context: they read, classify, decide the next step, and escalate to a person only when needed.

Sales follow-up · reconciliations
03 · Knowledge

Enterprise knowledge (RAG)

Information scattered across PDFs, contracts, manuals, and CRM, turned into reliable answers that cite their source.

Internal assistants · document analysis
04 · Private AI

Private AI: local + cloud

Models on your own servers, combined with commercial models only when cost, speed, or difficulty call for it.

Model router · data that stays in
05 · Data

Data and business intelligence

Data extraction, cleaning, and modeling for dashboards, reports, territorial analysis, and natural-language queries.

Executive dashboards · interactive maps
06 · Software

Custom software

CRMs, portals, quoting tools, and platforms where AI lives inside the tool your team already uses every day.

CRM with agents · broker portal
06 — METHOD

First we understand the business. Then we write code.Firstweunderstandthebusiness.Thenwewritecode.

Phase01020304·Progress
01
02
03
04
Phase 1

Audit

We learn how your company operates today: who's involved, what information they use, where time or money leaks, and which decisions need human judgment.Welearnhowyourcompanyoperatestoday:who'sinvolved,whatinformationtheyuse,wheretimeormoneyleaks,andwhichdecisionsneedhumanjudgment.

Operational diagnosis

Phase 2

Process mapping and design

We redesign the process and decide what code solves, what AI solves, what agents solve, and what people do. We define architecture, permissions, and integrations.Weredesigntheprocessanddecidewhatcodesolves,whatAIsolves,whatagentssolve,andwhatpeopledo.Wedefinearchitecture,permissions,andintegrations.

Architecture defined

Phase 3

Build

We build the foundations first — data, rules, and integrations — and the intelligence after. No unnecessary complexity.Webuildthefoundationsfirst—data,rules,andintegrations—andtheintelligenceafter.Nounnecessarycomplexity.

Foundations, then intelligence

Phase 4

Testing and tuning

We test normal cases, exceptions, incomplete data, and provider failures, and tune with real data until the system responds as it should.Wetestnormalcases,exceptions,incompletedata,andproviderfailures,andtunewithrealdatauntilthesystemrespondsasitshould.

Ready to operate

05 — CASES

Case studiesCasestudies

Systems already running inside real companies: from a prospect's first message to the report leadership reads.Systemsalreadyrunninginsiderealcompanies:fromaprospect'sfirstmessagetothereportleadershipreads.

20Projects delivered
Illustration of a WhatsApp conversation where an AI assistant qualifies a prospect and books a visit, beside the five-layer agent architecture
Illustrative visual

Century 21 SiNow · Real estate

Century 21's #1 office in Mexico and Latin America

AI agents that qualify leads on WhatsApp

Challenge
Reply instantly to every prospect who writes on WhatsApp, qualify them, and bring them to an in-person appointment without overloading a team of 30+ advisors.
Architecture
Five-layer multi-agent system on the official WhatsApp Cloud API, running open models (Gemma) on local infrastructure via vLLM / llama.cpp.
Solution
An orchestrator routes each conversation to specialized agents that qualify, answer with real development data, and book the appointment in the CRM.

Designed for

  • 24/7 response
  • Pre-qualified leads
  • Appointments in the CRM
  • Advisors who close
Illustration of a georeferenced market map with listings, transit layers, and a comparables panel
Illustrative visual

ESDATA · PropTech

Real estate market intelligence

From data to close: real estate intelligence

Challenge
Connect market data, financial analysis, and sales in a single tool for developers and advisors.
Architecture
Listings from portals and in-house inventory consolidated on a georeferenced map, with comparables plus mobility and urban amenity layers.
Solution
Quoting tools, payment plans, amortization tables, rent and investment simulators, and AI to profile buyers, assess sales feasibility, and train advisors.

Designed for

  • Georeferenced inventory
  • Comparables
  • Investment simulators
  • AI buyer profiling
Illustration of a tower inventory grid by floor and unit status next to a quote with a payment plan
Illustrative visual

SiNow Connect · Real estate

Broker sales portal · Guadalajara metro

A tower's entire sale, in every broker's hands

Challenge
Put the entire sales process of an apartment tower in the hands of every broker.
Architecture
Portal with three access levels (leadership, internal team, brokers) over inventory, price lists, and payment plans.
Solution
Interactive map, PDF quotes, spec sheets, letters of intent and offers, client CRM, appointment calendar, and financial analysis.

Designed for

  • 3 access levels
  • PDF quotes
  • Client CRM
  • Appointment scheduling
Illustration of an advisor performance dashboard with an AI next-best-action suggestion and an analyzed voice note
Illustrative visual

Sales teams · Pre-sale

Pre-sale apartment sales

An AI coach for every advisor

Challenge
Coach every advisor selling pre-sale apartments, and give leadership visibility into performance.
Architecture
Agents that analyze WhatsApp conversations, voice notes, and calls, plus a performance dashboard per advisor and per team.
Solution
They suggest the next follow-up, revive cold conversations, and train objection handling and closing.

Designed for

  • WhatsApp · voice · calls
  • Objection handling
  • Lead recovery
  • Per-advisor metrics
Illustration of a sales pipeline board with stages moved by AI agents, beside an agent activity feed with alerts and tasks
Illustrative visual

Commercial operations · Sales

CRM with AI agents

A CRM where agents work the funnel

Challenge
Free the sales team from data entry so their time goes to selling.
Architecture
Agents that live inside the CRM pipeline: they log every interaction and update stages on their own.
Solution
They prioritize opportunities, create tasks and reminders, and alert when a prospect has gone days without movement.

Designed for

  • Automatic updates
  • Opportunity prioritization
  • Inactivity alerts
  • Tasks and reminders
Illustration of an executive financial dashboard with KPIs, monthly sales, and a month-end report checklist
Illustrative visual

Construrama · Construction materials

Finance

A custom-built financial system

Challenge
Give leadership the financial visibility it needs to decide in time.
Architecture
A system that concentrates the business's financial information in one place.
Solution
It automates report preparation and gives leadership a clear, current view of the operation.

Designed for

  • Centralized financials
  • Automated reports
  • Executive visibility

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AI engineering with a business mindset. We review how your company operates and show you where AI can give you a real advantage.

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